Carnival adds new stores to separate you from your money

You Carnival cruisers haven’t been spending enough while on board. As per CruiseRadio, Carnival has added some new stores for you to enjoy.

Carnival Cruise Line has announced that they’re completely overhauling the shopping experience onboard their ships. The upgraded retail venues and expanded offerings are the results of months of research and data, gathered to customize and match the preferences of Carnival’s guests.

Here are the new offerings available across the fleet:


Effy is one of the largest manufacturers of fine jewelry in the US, and will be onboard 12 of Carnival’s ships. Effy’s tax and duty-free items feature a lifetime guarantee and range from colored gemstones to diamonds, tanzanite, and other quality products.


Swarovski is one of the world’s leading retailers of fashion jewelry and will be on 25 ships. They offer custom jewelry, pearls, sterling silver, and more.


TAG is a leading company that produces high-end watches, and their store will be available on 24 of Carnival Cruise Line’s ships. The company’s constantly evolving line of fine watches are worn by celebrities and sports stars around the world.


The nation’s top costume jewelry provider offers a range of rings, necklaces, custom bracelets, and the most popular – charms. Pandora will be found on ten ships, and guests can purchase a memento of their trip with some charms tied to a vacation theme: cruise ships, palm trees, passports, sandals, and more.


This high-end store offers a full line of fashion watches in hundreds of styles, from exercise to everyday to special occasions, providing a watch to suit any mood or taste. The shop will be on 25 Carnival Cruise Line ships.

Victoria’s Secret

Not only does Victoria’s Secret sell their staple lingerie, but they also offer beauty products including mists, lotions, perfumes, and more. Victoria’s Secret will be found on 22 ships.

Los Cincos Soles

This Mexican-themed retailer offers sterling silver jewelry, souvenirs, t-shirts, and arts and crafts created by local artisans. It will be found on only four of Carnival’s vessels.

Over the past year, Carnival Cruise Line has completely renovated the shopping venues aboard Carnival Sensation, Carnival Elation, Carnival Conquest, and Carnival Valor. Carnival Victory, Fascination, Legend, and Paradise are set to receive retail refurbishments next year. The upcoming Carnival Horizon will take it a step further and debut the line’s largest and most diverse shopping experience to date with two decks of shops, boutiques, and displays

30 Answers

You’d think so, but no, it’s real. Thanks for giving me the credit though.Wink

I’d rather waste my money on a Princess or NCL ship.

I've visited the ships store this last cruise to purchase AAA batteries and some pictures.

No watches, no jewelry or anything else.

Whoa !

For a minute I didn’t see this thread, and I thought it got pulled ( for being fake ).

Oh it’s fake? I’d still rather not set foot on a Carnival ship.

No, this one is legit

Last couple of cruises we have noticed that prices are higher and not so many real bargains when they have the sales.

Just because the shop is there, doesn't mean you have to buy anything. I enjoy shopping, but I am a bit slower on the buy part. These are some of my favorite stores in the it will be easy to comparison shop.Wink It looks like Carnival trying to catch-up with Princess in the shopping experience arena.

I have never gone on a Cruise to shop. Of the stores listed the only one that would be calling me in is the TAG store. I have a thing for watches, but I already have a TAG and a dozen other watches. Last thing I thought of buying in a ship gift ship was a Burberry watch, then logic kicked in that I have enough watches.

I always wander through the shops, but rarely have I purchased anything, and when I have, it's just to use up our onboard credit. On our last cruise I did purchase a long sundress for $19 instead of the regular price earlier in the cruise of $79. It was a good buy, and I wore it a few times during the summer.

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