Cruise Line Loyalty Programs: Everything You Need to Know

cruise line vip loyalty programs
Want a welcome cocktail? Some lines toast their frequent cruisers at a members-only cocktail party. - Photo by ThinkStock

You don’t have to have sailed on a dozen cruises to enroll in a cruise line loyalty program. All of the lines allow customers to become members either before or after their first sailing and start earning points right away. Sign up, and you’ll receive extras like complimentary Internet access and laundry services, just for booking multiple cruises with the same line. So what exactly do you get, and when? We researched all of the cruise lines’ loyalty programs:

Cruise Line Sign-up What You Get

Azamara Club Cruises

Loyalty Program: Le Club Voyage

Enroll online or by phone after first cruise.

How it works: You earn 1 credit for any sailing up to 11 nights, 1 credit for 12 or more nights, and 1 if you book a suite.

Adventurer, 1-4 credits: Onboard party, membership hostess, welcome gift, savings on onboard bookings of future cruises, 85 minutes of Internet, 10% off spa services.

Explorer, 5-9 credits: Plus a bottle of Champagne, cocktail party, 1 bag of laundry weekly, 150 minutes of Internet, 15% off spa services.

Discoverer, 10+ credits: Plus a Champagne brunch, 235 minutes of Internet, wine tasting on cruises over 10 nights, 5% off $1,000+ in jewelry and 10% off $2,000+, 20% off spa services.

Bonus: Reciprocal rewards with Royal Caribbean and Celebrity Cruises.

Carnival Cruise Lines

Loyalty Program: VIFP Club

Enroll online before first cruise or anytime after.

How it works: Earn 1 point for every day you sail.

Blue, 0 points/first sailing: Exclusive members-only offers and newsletter.

Red, 24 points/second sailing: Plus a beverage at Punchliner Comedy Brunch.

Gold, 25-74 points: Plus a cocktail party on 5+ day sailings.

Platinum, 75-199 points: Plus chocolates on 5+ day sailings; priority check-in, boarding, spa and restaurant reservations, tender boarding, debarkation; buy one, get one free tournament entry at casino; gift; onboard Guest Services number and priority line; wash and fold service (2 bags 3-6 days, 3 bags 7+ days).

Diamond, 200+ points: Plus a guaranteed dining reservations, unlimited wash and fold, special invitation from captain, cabin upgrade or 3rd and 4th guest sail free, donation to St. Jude Children’s Hospital, meal for 2 at restaurant of your choice, luggage tags, dedicated toll-free number.

Celebrity Cruises

Loyalty Program: Captain’s Club

Enroll online before your first cruise.

How it works: You earn 1 credit for sailing, 1 credit for a sailing of 12+ nights, and 1 for booking concierge class, aqua class, or a suite.

Preview, 0 points: Newsletter, loyalty desk member service center, onboard booking discounts of future cruises.

Classic, 2-149 points: Plus 10% off Internet, celebration event, loyalty host onboard, special offers, presailing restaurant reservations, annual member cruise, 1 cabin category upgrade when available.

Select, 150-299 points: Plus 25% off Internet, pressing of 2 garments, 1 bag of laundry for $20 for 12+ night sailings, priority embarkation and status for excursion wait list, wine seminar, cocktail party.

Elite, 300-749 points: Plus 1 bag of laundry and 1 dry cleaned garment on every sailing; 90 minutes of Internet; access to Captain’s Club Lounge for breakfast and cocktails, Persian Garden on 1 port day, and private shipboard departure lounge with breakfast during disembarkation; priority tender service and wait list for dining room; afternoon tea.

Elite Plus, 750- 2,999 points: Plus 10% off drink package, 15% off specialty restaurants, specialty coffees, 200 minutes of Internet, 2 bags of laundry, and 1 dry cleaned item.

Zenith, 3,000+ points: Plus 25% off specialty restaurants, access to Michael’s Club Lounge, alcoholic beverage package, laundry, 1,600 minutes of Internet, priority theater seating, lunch at Bistro on Five, stay onboard longer during disembarkation, luggage valet service to final destination airport, 7-night Caribbean or Bermuda sailing, at 6,000 points a 7-night Caribbean or Bermuda sailing in Aqua-class stateroom.

Costa Cruises

Loyalty Program: CostaClub

Enroll by email, phone, or onboard after first cruise.

How it works: You earn 100 points for every day you cruise and 40 points for every $70 spent onboard.

Club Aquamarine, up to 2,000 points: Special website and number, dedicated staff member to answer questions, cocktail and photo with ship’s captain, fruit basket, birthday and anniversary cakes, chocolate in cabin on gala nights, 10% off select merchandise.

Club Coral, 2,001-5,000 points: Plus a welcome gift, privileged boarding, bottle of wine.

Club Pearl, 5,001+ points: Plus a departure gift, $10 in casino chips, luggage pickup for privileged disembarkation, dinner menu delivered to stateroom, priority seating at dinner, a dinner at Club Restaurant.

Club Gold Pearl, 13,001+ points and sailed on 3 cruises in 3 years: Plus preferential boarding and disembarkation, bathroom kit, in-cabin robe and slippers, private ship tour, $30 in casino chips, $15 voucher for photo shop, $30 voucher for Wellness Center, and privileged disembarkation for excursions.

Crystal Cruises

Loyalty Program: Crystal Society

Enrolled automatically after first cruise; membership package mailed to your home.

How it works: You must book a full-fare cruise of 7+ nights to be enrolled.

All members: Savings on every voyage, shipboard credits, cocktail party on every voyage, ability to preview new itineraries and fares, first mailing of brochures, subscription to Passport magazine, Milestone Rewards, penthouse upgrades for various milestones, Crystal Society host on every voyage, special email offers.

Cunard Line

Loyalty Program: World Club

Enrolled automatically after first cruise.

How it works: Membership level is based on number of voyages or number of days sailed.

Silver, 1 voyage: 5% off Early Booking Fare, notification of special offers from sales specialist onboard, access to World Club desk for any questions, newsletter, members-only section online.

Gold, 2 voyages or 20 days sailed: Plus 2 hours of Internet, cocktail party, preferred reservations at specialty restaurant.

Platinum, 7 voyages or 70 days sailed: Plus 20% off dry cleaning and laundry, priority check-in and embarkation, wine tasting, cocktail party, 4 hours of Internet, 10%off luggage transports, disembarkation lounge.

Diamond, 15 voyages or 150 sailed days: Plus a lapel pin, priority luggage delivery, 8 hours of Internet, onboard sales priority reservations, lunch at specialty restaurant, dedicated contact at World Club desk, priority disembarkation.

Disney Cruise Line

Loyalty Program: Castaway Club

Enrolled automatically after first cruise.

How it works: The benefits are based on how many cruises you complete.

Silver, 1-4 cruises: Members-only newsletter, dedicated phone number for questions or bookings, 90-day advanced booking of onboard activities and excursions, priority check-in, onboard booking bonus, gift.

Gold, 5-9 cruises: Plus 105-day advanced booking of onboard activities and excursions, early booking for new itineraries, onboard reception, deals on onboard shopping.

Platinum, 10+ cruises: Plus 120-day advanced booking of onboard activities and excursions, priority boarding, exclusive discounts onboard, one dinner at Palo.

Holland America Line

Loyalty Program: Mariner Society

Enrolled automatically after first cruise.

How it works: You earn 1 credit each day you sail, plus extra credits for booking suites and spending onboard.

Star Mariner, after first cruise: Embarkation lunch and Champagne brunch, gift, subscription to Mariner magazine, discounts on sailings, 50% off for 3rd/4th guest in stateroom on select sailings.

2-Star Mariner, 30 credits: Plus a ship photo, 10% discount on logo clothing, 15% discount in online shop, annual cruise planner.

3-Star Mariner, 75 credits: Plus a 25% discount on specialty restaurants, wine packages, beverages in Explorations Café, minibar purchases, discounts on select spa treatments, advance info on new itineraries, waiver for air deviation fees so you can get the cruise line’s airfare rates but still choose your flights.

4-Star Mariner, 200 credits: Plus laundry and pressing; priority disembarkation, tender, and check-in; 50% discount on specialty restaurants, wine packages, beverages in Explorations Café, and minibar purchases; a wine tasting; 15% discount on logo clothing; early booking on shore excursions; subscription to Travel + Leisure or Food & Wine magazine; complimentary cruise fare on 3rd/4th guest in stateroom on select sailings.

5-Star Mariner, 500+ credits: Everything above plus 50% discount on 100 minutes of Internet, 2 dinners in Pinnacle Grill and 1 cooking class, spa day pass.

MSC Cruises

Loyalty Program: MSC Club 

Enroll online after first cruise.

How it works: You earn 1 point for every night on a cruise.

Classic, 1-21 points: 5% cruise fare discount, preferential check-in, welcome cocktail, dedicated member area for answers to questions, 1 point for every $200 spent onboard, 20% off minibar and laundry services, 5% discount on spa treatments and logo clothing.

Silver, 22-42 points: Plus 8% off cruise fare, 10% off spa treatments and logo clothing, 5% off photos, fruit basket, 1-hour thermal suite session, $10 casino coupon, 10% off specialty restaurants for 2, 10% off Internet.

Gold, 43-99 points: Plus 10% off cruise fare, 30% off laundry, 15% off spa services and clothing, 8% off photos, 25% off specialty restaurants for 2, 20% off Internet.

Black, 100+ points: Plus 20% off cruise fare, spa treatments, logo clothing, and photos; stateroom upgrade; $20 casino coupon; 1 specialty dinner for 2; 25% off drinks in specialty restaurants; 30% off Internet; priority tender; Champagne and strawberries; bathrobe and slippers in stateroom; dinner with captain; priority disembarkation.

Norwegian Cruise Line

Loyalty Program: Latitudes Rewards

Enroll online after booking or sailing first cruise.

How it works: You earn 1 point per cruise night, 1 point per night for a suite or in the Haven, 1 point per night when booking sailing 9 months in advance, and 1 point per night when booking using Latitudes Insider Offer.

Bronze, 1-19 points: Insider offers on select sailings, Latitudes Rewards online magazine, priority check-in, onboard representative, members-only cocktail party, onboard discounts, ship pin.

Silver, 20-47 points: Plus a 15% discount on photos and spa services, nightly chocolates in room, onboard gathering with ship officers.

Gold, 48-75 points: Plus a 20% discount on photos and spa services, priority tender and disembarkation, welcome gift, 25% off 1 bag of laundry.

Platinum, 76+ points: Plus a 25% discount on photos and spa services, chocolate-covered strawberries and sparkling wine in room, concierge service, dinner for 2 with bottle of wine at Le Bistro, ship tour.

Oceania Cruises

Loyalty Program: Oceania Club

Enroll online after first cruise.

How it works: You earn 1 credit for cruises up to 24 days, 2 credits for 25-34 days, 3 credits for 35-44 days, 4 credits for 45-54 days, and 5 credits for 55+ days.

Blue, 2-4 credits: Membership pin, cocktail reception, members-only offers, advanced notice on new itineraries, 10% discount on logo merchandise.

Bronze, 5-9 credits: Plus a $200 onboard credit, 20% discount on Internet.

Silver, 10-14 credits: Plus a $400 onboard credit, prepaid gratuities, 10% discount on shore excursion passport collection, 10% discount on beverage package.

Gold, 15-19 credits: Plus a $500 onboard credit, 2 spa treatments, 2 air deviation waivers.

Platinum, 20-39 credits: Plus a complimentary cruise up to 14 days, $600 onboard credit, 30% discount on Internet.

Diamond, 40-59 credits: Plus a $1,000 onboard credit, 50% discount on Internet, 20% discount on shore excursion passport collection.

Princess Cruises

Loyalty Program: Captain’s Circle

Enroll online after first cruise.

How it works: Membership levels depend on how many cruises you’ve completed. Booking a suite or sailing solo and paying exclusive occupancy fare count as 2 cruises.

Gold, 1 cruise: $100 per person savings and 50% discount on standard deposit on early bookings, discounts on select itineraries, exclusive onboard events, Princess passport with collectible stamps, Circle Host onboard, subscription to quarterly magazine, e-newsletter, lapel pin, access to Captain’s Circle online center, entry in cruise photo competition.

Ruby, 4th-5th cruise or 31-50 days: Plus a platinum vacation protection upgrade, exclusive access to help desk phone line, 10% discount on DVDs onboard.

Platinum, 6th-15th cruise or 51-150 days: Plus a cruise atlas, preferred check-in, disembarkation lounge, and an Internet package (depending on cruise duration).

Elite, 16+ cruises or 151+ days: Plus priority tender and disembarkation, shoe polishing, laundry and cleaning services, one-time minibar setup, in-room canapés on formal nights, afternoon tea in stateroom, upgraded bathroom amenities, 10% boutique discount, and a wine tasting.

Regent Seven Seas Cruises

Loyalty Program: Seven Seas Society

Enrolled automatically after first cruise.

How it works: Membership levels depend on how many nights you’ve sailed.

Bronze, 4-20 nights: Savings on select voyages, online personal profile, advance access to itineraries and special offers, cocktail reception.

Silver, 21-74 nights: Plus unlimited Wi-Fi, pressing of 2 garments on 7+ night cruises, 1 hour phone time, priority reservations for dining and excursions, invitation to advisory board.

Gold, 75-199 nights: Plus pressing of 4 items, 3 hours phone time, priority disembarkation, newspaper service, and exclusive activities.

Platinum, 200-399 nights: Plus unlimited garment pressing and laundry service, 9 hours phone time, complimentary air deviation to choose your flight itinerary, invitation to customer advisory panel.

Titanium, 400+ nights: Plus a private transfer within 50 miles after each cruise, complimentary dry cleaning.

Royal Caribbean Cruise Line

Loyalty Program: Crown and Anchor Society

Enroll online after first cruise.

How it works: You earn points every time you sail.

Gold, 3 points: Onboard booking bonus and special offers; welcome back party and “meet the stars”; priority check-in; private departure lounge with breakfast; exclusive trivia; online savings; advance notice on special offers, new ships, and itineraries; set upgrade preferences online and earn double cruise points on suites; reduced rate upgrades; previews of sales; members-only cruises, exclusive service desk access; newsletter; members-only section on website; gift.

Platinum, 30 points: Plus an exclusive event, in-room robes, discounts on balconies and suites, and matching status with Celebrity and Azamara loyalty clubs.

Emerald, 55 points: Plus a welcome gift including beverage of your choice.

Diamond, 80 points: Everything above plus milestone recognition; priority wait list for excursions, spa, and dining room; Diamond Lounge; priority departure; nightly Diamond event; daily breakfast; entertainment tour.

Diamond Plus, 175 points: Plus a ship tour; personalized gift; concierge lounge; priority seating at shows; meal with an officer, upgraded bathroom amenities, and single-supplement cruise fare at 340+ points; bonus gift at 350+ points and another at 525+ points; additional gifts ordered online pre-cruise; preferred table in dining room; exclusive call center; luggage tags; priority stateroom upgrades.

Pinnacle Club, 700 points: Plus a gold card, complimentary 7-night cruise in balcony room for 700 and 1,050 points, 7-night cruise in a junior suite for 1,400 points — and for 350 thereafter.

Seabourn Cruise Line

Loyalty Program: Seabourn Club

Enrolled automatically after first cruise.

How it works: You earn 1 point every day you sail, 1 point for a suite, 1 point on a Seabourn Journey, and 1 for $500 spent onboard. Points go toward Milestone Awards with additional benefits.

Member, 1-19 points: Special events and receptions onboard, club host, 5% off onboard bookings, advance viewing of new itineraries and special offers, savings on select sailings, subscription to Seabourn Club Herald, customizable online profile.

Silver Member, 20-69 points: Plus luggage tags, advisory board membership, and one of the following: 10% off excursions, 10% off wine and spirits, 2-hour Internet package, 20-minute phone call, massage, Spa Serene day, or 1 bag of laundry.

Gold Member, 70-139 points: Plus advance invitations to hosted sailings, 10% off luggage shipping, subscription to Condé Nast Traveler or Travel + Leisure, and 2 of the following: 10% off excursions, 15% off wine and spirits, 3-hour Internet package, 30-minute phone call, massage, Spa Serene day, or 1 bag of laundry.

Platinum Member, 140-249: Plus a 7-day cruise of your choice (or a 14-day cruise at 250 points), dedicated concierge, 15%  off luggage shipping, and 3 of the following: 15% off excursions, 20% off wine and spirits, 4-hour Internet package, 40-minute phone call, massage, Spa Serene day, or 1 bag of laundry.

Diamond Member, 250+ points: Plus 20% off luggage shipping, 15% off excursions, 25% off wine and spirits, unlimited Internet, 40-minute phone call, massage, Spa Serene day, 1 bag of laundry, daily newspaper delivery.

Silversea Cruises

Loyalty Program: Venetian Society

Enrolled automatically after first cruise.

How it works: You earn points for every day you sail.

Onboard recognition and private parties, 5% off select sailings, ship visitation privileges, The Venetian magazine onboard.

100 sail days: 5% additional savings and laundry service

250 sail days: Plus a 10% additional savings

350 sail days: Plus a 7-day voyage of your choice

500 sail days: Plus a 14-day voyage of your choice

Every 150 sail days after 500: Plus a 7-day voyage of your choice

Windstar Cruises

Loyalty Program: Yacht Club (formerly Foremast Club)

Enrolled automatically after first cruise. Membership package will be mailed to you.

How it works: Receive all benefits after first cruise.

5% discount on all sailings, cabin upgrade when available, members-only cocktail party, invitation to dine with captain and officers, welcome gift, 10% store discount, $100 onboard credit when you refer a friend who sails with Windstar. 



This article was updated on 12/2/2013.

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