Excellent Cruise, Outrageous Add On Prices - Letter to Oceana
Marina Cruise Review to South Pacific
Sail Date: December 17, 2014
Cabin Type: Balcony
Traveled As: Couple
Reviewed: 2 years ago
We recently cruised on the Marina from Santiago to Tahiti. The cruise was nice, the food was very good, and the service excellent as we would expect from a 5.5 star cruise line. BUT
We were aware that Oceana’s wine and beverage prices were always higher than other cruise lines and—
Your wine package of “…a personally selected 7 bottle special selection of wines…” for $297.50 ($42.50 per bottle) looked OK. I did not recognize many of the wines so before purchasing I looked them up on e “Wine Searcher.com” - probably the standard for wine research, reviews pricing and availability. We wanted all red wines and looked up those we thought we might like.
OUCH – We looked up 12 wines and discovered retail prices ranging from $6 to $14. The average price of the wines was $9.94 (your cost about $6.40 per bottle). The wine ratings from multiple reviews ranged from 81 to 88 points with an average of 84.3 points. This is pretty poor for “specially selected wines”
It takes a large amount of courage, or a pre-planned decision to gouge your customers, to mark up the average wine from $6.50 cost to $42.50, that’s over 650%. How can you justify this ??
We took the Nautica Black Sea Cruise in Aug2013. We spent 2 weeks driving through Turkey including Selcuk (Ephesus) before embarking in Athens. Oceana’s small group full day tour of Ephesus (12 persons max) was over $250 pp. We took the same Ephesus tour in Turkey for $65 pp using the same tour supplier. On our Marina cruise, in Easter Island, we took a professionally led small group 2 day tour for the same price as the half day tour by Oceana.
So much for our warm and fuzzy feelings about Oceana’s pricing tactics.