Would you spend more on-board if you got loyalty points?

Thought lines might be able to increase on-board revenue by offering additional loyalty points for on-board purchases: specialty dining, excursions, spa treatments..... Maybe offer 1 per $1000 spent as an incentive for more on-board revenue. Those on the cusp of a new Tier might be highly motivated to purchase an extra excursion or drink package. Just a thought. Would anyone participate in such a program?

Tags: loyalty programs points

20 Answers

That is a very excellent thought. Not certain if it would increase our spending or not but since rewards are supposed to be tied to money making (from the cruise line side) It makes sense that on board spending have some weight on loyalty points. Currently 2 cruisers who book cabins on the same cruise will get the same loyalty points even though 1 may book a balcony and buy a dining package and drink package and internet package and time in the spa while the other books an inside and spends nothing extra. Are they both equal in value to the cruise line.

I would rather earn the extra point by spending that $ 1,000.00 on another cruise.

Not seeing point hounds out there - surprised.

If there are any - if you cruise solo in a suite on Princess, you can go from blue to elite in only 5 one-night cruises.

Celebrity is offering 10 extra Captains Club points if you book your flight through "Flights by Celebrity". Interesting.

Additional thoughts- some vacationers conclude a cruise 1 or 2 points short of a notable elite status tier, which under loyalty program rules, require completion of another cruise to gain elite status perks. Purchases could allow reaching an elite status giving access to the perks on the immediate next cruise (as opposed to waiting). For example hitting Diamond on RCL is a good deal because of the priority embarkation/debarkation, lounge, drinks, etc.

Is this something the lines have ever bantered about as offering? We are 4 points away from Diamond on RCI and our next cruise with them is 13 days. On NCL, we move up a level in status after our next cruise, which is 10 days. Happy

I will have to join with the no’s on this one. Holland America does give you a point for every $300 of onboard spending.

Interesting - haven't sailed Holland in years. Do they have attractive "elite" benefits like special lounge, cocktails , laundry, internet? Thought more would be interested if on the cusp of a new tier.

We have always set a budget for on board spending. Examples would be Jewelry, photos and spa treatments. If the perks include dining we may take advantage. The first cruise, our TA, who knows us away from work, suggest an incredibly high budget. We came up just short of it, but had some great pictures, and some watches. But be aware, from what I hear, there are a lot more "hidden" charges to surprise the unaware traveler.

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