Columbus has such a bad reputation for what he did in terms of slavery on his quest for gold that history has rewritten a lot regarding his discovery of America.
I prefer the term Friendship Day ...
Columbus Day: Virgin Islands-Puerto Rico Friendship Day (Second Monday in October)
Since Christopher Columbus landed on St. Croix in 1493, seven flags have flown over St. Croix, St. Thomas and St. John. Owing to the rich Hispanic influence and abundance of Puerto Ricans who migrated to St. Croix in the 1960s, the USVI honors Columbus Day with their own special holiday. V.I.-P.R. Friendship Day is celebrated during Hispanic Heritage Month. Locals have the entire first half of October to attend celebratory activities, including a sunset jazz concert, a family-fun day, dance and craft workshops, cock-fighting demonstrations, a paso fino horse presentation and a cultural exchange event.
Interesting Fact: I lived near Point Udall on St. Croix which is the furthest point east that you can go and still be in the United States.